by Gary Greenbaum | Mar 15, 2018 | Blog
Operators have played an essential role in delivering mobile data to enable the $2.5T app economy; however, they’ve only marginally participated in capturing the value that was created by their investment in network infrastructure. Additionally, operators are now...
by Gary Greenbaum | Jan 27, 2018 | Blog
Syntonic was presented with a Best Mobile App Award in the Social/Lifestyle category for Freeway Overpass. The distinguished BMA gold award was granted in recognition of Freeway’s innovative approach to mobile content offers. In the U.S. alone, wireless users are...
by Gary Greenbaum | Jan 24, 2018 | Blog
Syntonic is honored to have Freeway recognized with a “Best of 2017” award in the annual Mobile Star Awards program. The prestigious award was granted in the “Money Saving App” category, and reflects the global consumer benefits of...
by Gary Greenbaum | Sep 14, 2017 | Blog
Traditional data plans are no longer a sustainable business model for mobile operators. ARPUs are falling and customer loyalty is a challenge. Revenue growth requires new ideas and monetization models to realize the full value of operator investments. How did we get...
by Gary Greenbaum | Jun 1, 2017 | Blog
The Consumer Electronics industry has understood natural price points for a long time – those psychological barriers consumers use to determine ‘fair value’. Essentially, people, regardless of income level, have a common understanding of how much they are willing to...
by Gary Greenbaum | May 18, 2017 | Blog
In conversations with executives from mobile carriers during the past couple of months, we’ve noticed a growing conviction that the industry is entering a new phase of mobile access where data plans are shifting to unlimited plans, similar to the offerings for voice...
